The Advertisement Attraction

“‘Advertising is so attractive to us, so powerful, so seductive. What is offers us are images of the real sources of human happiness,’ for example community and friendship and family. And if it could deliver those things…then the twentieth century would have worked better than it did” (McKibben 113). Advertisements. They are everywhere. On television, radio, highways, buildings and even at local schools; it is hard to escape being in sucked into their trap. Today’s advertisements make simple products appear to be so glamorous or even giving back. To admit, I would not have bought that Coca Cola without watching their iconic Polar Bear take a sip of too. But often times, the advertisements are not so direct. In music videos particularly, one may see a shot of a particular brand that the singer is wearing, subtly making the audience want it as well. What it really comes down to is the feeling this products wants to give its sellers. Often times it will not fulfill the void of missing a friend or family member, but companies are more than happy for their consumers to experience trial and error. I, though, am not so happy to do that.